1. fastcompany:

    Work-life balance by design: At 6 p.m., the desks retract up to the ceiling, making room for creative community uses and keeping staff from working too late. 

    Read More>

    via - fastcompany
     
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  3. This is the best advice you’ll get today.

     
  4. #productivity #email #bullshit
     
     

  5. fastcompany:

    Groupthink can set in for new employees in mere days—which is why you should ask them on Day One what’s wrong with your company.

    When something isn’t working out quite right, CEOs are often the last to know. But not at Emerald Therapeutics.

    The biotech startup tasks all new hires with an unusual mandate: each new employee must fill out a “fresh-eye journal” criticizing and analyzing all aspects of the company. Newcomers are asked questions like “Describe a decision that the company has made that raises an eyebrow for you?” And their feedback is read by company co-CEOS Brian Frezza and D.J. Kleinbaum.

    Frezza and Kleinbaum say they came up with the idea a year ago to help their startup avoid the trappings of corporate dysfunction and groupthink. After all, they founded Emerald with the idea of taking advantage of such weaknesses in the biotech industry.

    Read More>

    via - fastcompany
     
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  7. via - nevver
     
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  9. via - nevver
     
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  11. nevver:

    Sherlock Holmes

    The difference between “I could have thought of that” and ” Why didn’t I think of that?”

    via - nevver
     
  12. #advertising
     
     

  13. adteachings:

    A great headline from 1997.

    Writer: Gary Cohen
    Art Director: Dennis Forbes

    They don’t write ‘em like that anymore.

    via - adteachings
     
  14. #advertising #copywriting
     
     

  15. via - nevver
     
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  17. The best briefs are when the creative team leaves the brief meeting with ideas already in their head.

    If your brief is boring, or leaves the creative team with more questions than answers, or worst, demotivated, then your creative brief was a failure.

    Include just enough information to spark creativity- you should be able to accomplish this in one page.
    via - upadhere
     
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  19. kessira:

    byzantienne:

    dontbearuiner:

    They saw the chance and they took it.

    discount tents

    (Source: geardrops)

    via - berniewatt
     
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